Journal of Human Resource and Customer Relationship Management

Journal of Human Resource and Customer Relationship Management

The Journal of Human Resource and Customer Relationship Management is a peer reviewed journal presenting latest and outstanding papers on all aspects of Human Resource and Customer Relationship Management.

The Journal deals with a strong foundation in HR best practices. It helps to inculcate necessary skills and methods required to deal with the challenges of today’s changing workplace.

The Journals also with an approach to managing a company's interactions with current and future customers. It often involves using technology to organize, automate, and synchronize sales, marketing, customerservice, and technical support.

Focus and Scope:

  • Core management subjects
  • Industrial relation and labour law
  • Organisation structure, theory and design
  • Psychometrics
  • Best practices in HR
  • Sales force automation
  • Data Warehouse
  • Opportunity Management
  • Call Centers
  • B2B and B2C
  • Social Media
  • CRM Software
  • Business Intelligence
  • Data Management
  • Data mining
  • Database Marketing
  • E-CRM
  • Consumer relationship system
  • Customer knowledge and experience
  • Real Time Marketing

    We invite authors to suggest and submit papers on all aspects of Human Resource and Customer Relationship Management. This journal’s focus and scope is not limited to the topics mentioned above.

Vol 3, No 1 (2019): Job Crafting and Its Impact on Employee Retention

Author:-Sugirthi.K

Abstract:-The positive core construct of Job Crafting which is characterized by resource support, seeking job challenges, work demands, Leader Member Exchange a major role in Human resource development and Employee Retention. Another positive resource is the construct of leader member exchange which is the state of relationship between the employee and managers . The study aims to explore the constructs of Job crafting and Employee Retention among IT employees. Coimbatore is the most industrially developed and commercially vibrant districts in Tamil Nadu. Random sampling was used for data collection fromIT professionals in Coimbatore district. The data collected was analyzed by developing suitable hypothesis. Independent sample T-test, Anova, Correlation and Multiple regression was used to assess the impact of the constructs. The research findings show that there is positive relationship between Job Crafting with respect to employee retention

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