Journal of Marketing and Sales Management

Author:- Dr Punit Goel

Abstract:- General and Financial Impact of Pandemic COVID-19 Second Wave has badly affected education sectors of India as well as world. It has enforced the lock down of schools and colleges and complete shutdown of all educational activities throughout India. The second wave outbreak of COVID--19 may cause of our carelessness, not to maintain social distancing and also taking its fatal effect very lightly. Around more than 30 crore learners stopped to go to school and colleges and side by side 10 crore people more directly or indirectly associated with educational business forced to stop their economic activities viz. Book, Stationary, Cloth, Rickshaw Puller, Van Driver, Gardner, Teachers, Non-Teaching Staffs a long list. All these persons are badly affected by this, which we say the one side of coin.

If we see other side of coin, this pandemic has taught us the change is inevitable and we have to accept this as “it isâ€. It gave us the new way to grow and develop. Also it introduced new technologies platforms. Which have not been used before. Indian education system has been fighting to survive the crises with limited resources and we all have to wipe out the threat of the pandemic. This time it is deadly as well, because as per data more than 50000 COVID cases (Symptoms / Confirmed) coming in last week of June 2021. In every family it has dropped bad impact directly or indirectly. Even though 

around 33 crore total vaccination doses has been given till 30 June 2021 otherwise present condition can be more than worst. This paper highlights some Measures taken by world organisations, Indian government and private institutions to save education system in India. Here both the pros and cons impacts of COVID-19 are discussed here and some suggestions are pointed out to beat the second wave of COVID-19 disease to normalise educational activities in country. In the second week of March 2021, government across the country began shutting down schools and colleges temporarily as a measure to stop the spread of the coronavirus second wave. It is one or two month and there is no certainty when school or college will reopen as June is mostly summer vacation. This is a prominent time for the education institutions as board and university examinations mostly held and First week of April is admissions time in schools and all competitive examinations also to be held during this period. As the day by day passing with no immediate solution to stop the outbreak of Covid-19 outbreak, closures of school and university will not only have a long-term impact on the of learning for more than 285 million young learners in India but also affecting economic and social breaks. The structure of school’s learning including teaching methodology. It was affected by closures of these institutions. The few private schools could focus online teaching methodology and we can say only urban / semi urban areas. The problem occurs for rural area and remote area where small private and government school counterparts each other, Secondly they have completely shut down due to not having access to e-learning solutions. The students of these institutions missing the opportunities for learning. They were no longer have getting healthy meals during this time and are stressing to economic and social concern. As we know mid-day scheme providing them one time food at least.
And the biggest concern is the employment rate. Recently all graduates in India are getting withdrawal of job offers from companies as now economic 

work in progress. The Centre which Monitor Indian Economy’s estimates on unemployment rise up to 9.17% in mid-June to 23% in early April. Second wave of COVID-19 in India is recording over 18.1 million coronavirus infections and over 2 Lakh deaths. According to the World Health Organization (WHO), India has a total of 30.3 million confirmed COVID-19 cases and over 3, 98,454 deaths. This time the outbreak of the new coronavirus is over the thought for all healthcare providers. The data suggests that all children under the age of 18 years which represent about 8.5% of reported cases, are usually mild disease & less number of deaths in comparison of other age groups. 60+ years and older people with previous health conditions were at high risk for second wave of covid 19 due to delta version and more death. Returning to a teaching environment depends on the individual and necessity of work to run household expenses, side by side precautionary measures being put in place in education institutions to prevent spread of COVID 19 virus. The incubation time between exposure to COVID-19 and symptoms is same in children and adults which starts commonly around 5 to 6 days, and ranges up to 14 days. Total duration of school closure in india is around 65+ week till now. The educational institutions viz. school, college and university are closed. All the Classes and examinations of schools, colleges and universities are suspended. Including entrance exams were postponed indefinitely. So, the lockdown has destroyed the plans of every student. Even though this is an unexpected never think situation in the history of education.
The lockdown has given a ray of hope for teachers and students to continue their educational activities only through online mode. The teachers are assigned to take classes via internet, using video calling Apps like Google meet, Zoom, Facebook, YouTube etc. They are making WhatsApp groups of students and parents for effective communication thus they are always in touch to share their difficulties through this e-learning. If we talk about other nation like China that practice a more centralization system where digital learning may be simpler. Even in a nation like the America, there are some low income family’s students who have no approach to broad bands so they were unable to use computerized learning. And if we consider e learning in India 70% of population living in rural area where broadband connection is out of reach. This situation is happening with India where every student is not well equipped with the high-speed internet and digital devices. Several advanced educational institutions in India are not also have digital facilities right now so to beat up this sudden change from traditional education to the online education system will take a long time to overcome.

Keywords:-COVID 19 virus, Indian Economy, lockdown, Financial Impact, Education System